Consumer insights to drive domestic demand and spend

As tourism businesses look towards re-opening when it is safe to do so, understanding the needs and motivations of the domestic tourism consumer will be key.

To assist, Fáilte Ireland has created a webinar to help businesses to navigate the ever-changing consumer landscape and leverage all available opportunities in the market. The webinar shares the latest insights and trends on consumer sentiment and behaviour combined with tactics to capitalise on consumer intent and optimise revenue generating opportunities to improve the bottom line.

Video Resources