Reshaping the experience

Our video playlist and supporting templates and guidance on ‘Reshaping the visitor experience’ offer advice on creating great experiences for the international B2B buyer marketplace, providing some stand out good practice examples of winning experiences and offers.

In this section, we provide the tools needed to create enticing experiences to drive future international B2B sales.

Video Resources

Resources

Download the supporting presentation for the 'reshaping international B2B experiences' video resources [PDF 5mb]

Learn more about building a saleable experience, COVID-19 communications and repurposing content

Download the activities template for reshaping saleable experiences in an international market [PPTX 449kb]

Use to implement good practice, find example experiences and reshape your offering

Download the attractions template for reshaping saleable experiences in an international market [PPTX 449kb]

Use to implement good practice, find example experiences and reshape your offering

Download the accommodation template for reshaping saleable experiences in an international market [PPTX 448kb]

Use to implement good practice, pricing and communicating a destination experience.

Download the restaurant or pub template for reshaping saleable experiences in an international market [PPTX 451kb]

Use to implement good practice, communicate your USP and reshape your saleable experience post COVID-19

Download the Star Beach Hotel and Spa best practice example for accommodation [PDF 632kb]

Read this example for tips on how to reshape your accommodation's offering post COVID-19

Download a 4-star Boutique Hotel's best practice example for accommodation [PDF 724kb]

Read this example for tips on how to reshape your accommodation's experience post COVID-19

Download Cavan’s Hidden Islands best practice example for experiences [PDF 1mb]

Read this example for tips on how to reshape your adventure experience offering post COVID-19

Download the Historic Rugged Coastline best practice example for experiences [PDF 912kb]

Read this example for tips on how to reshape your experience's offering post COVID-19

Download Making & Tasting of Mead's best practice example for attractions [PDF 618kb]

Read this example for tips on how to reshape your attraction's offering post COVID-19